When ACUE reached its 10th anniversary, I approached our head of marketing and volunteered to produce a celebratory video to mark the milestone. Rather than letting the moment pass without dedicated content, I took the initiative to create something the organization could use across digital channels to honor a decade of impact.
I produced the video in-house, repurposing existing assets and footage to tell the story of ACUE’s growth and reach, from its founding through ten years of partnerships with more than 560 institutions. The result was a shareable, on-brand piece that celebrated the organization’s impact on faculty development, student retention, and teaching excellence nationwide. The video was shared across ACUE’s digital channels, including in this LinkedIn post.