Thought Leadership Webinar Campaign Assets

This landing page and promotional graphic were created for ACUE’s Increasing Student Retention Through Great Teaching webinar, one of our monthly thought leadership series. The page drove registrations pre-event, then converted to an on-demand resource post-event, while the social graphic was shared by ACUE and panelists to extend reach. The small but mighty marketing team I had the privilege to work with at ACUE made these monthly webinars a solid production. Planned well in advance, my role covered each webinar’s full digital presence, including:

• Registration pages and forms
• Social media event pages
• Social graphics and posts
• Reels
• On-demand webpages
• Other digital assets

Across 2024, these efforts contributed to 16,970+ webinar registrations.